20 Jan 12 " Refresh your Gallery...
"
Perfectly Clear Marketing is delighted to have just completed the annual refresh of Gallery Direct's 2012 website. Gallery Direct is the leading British based designer, manufacturer and worldwide distributor of wall decor to the home furnishings industry.
The site continues to attract significant interest from UK & International buyers and boasts full b2b ecommerce functionality.
9 Jan 12 " Ship Ahoy...we're off to the world's largest Offshore Windfarm...
"
The technical expertise of the Perfectly Clear Marketing Video & Photography team is being utilised, in the construction of the London Array.
Our 5 strong team have spent the last few months training and preparing to meet the stringent & demanding technical requirements of this complex energy project. Work has now started on the joining & termination of the subsea cable that is being recorded by the PCM team.
Quality control filming & photography is a specialist service offered by Perfectly Clear Marketing, to manufacturing, engineering and construction businesses. High definition, macro and time lapsed filming, along with creative post production editing, is part of our integrated multimedia services.
1 Jan 12 " IOD Kent Events Diary ...
"
An exciting calendar of networking and business events has just been released by the Kent IOD. Details can be found at the
following URL: http://www.iod.com/home/local-network/south/events/default.aspx#kent
Bruce Bell, Chairman of the events committee committed "We plan to make 2012 even more successful than last year; our members want aspirational events for Directors, that we are well positioned to deliver. Highlights for this quarter include Breakfast at Leeds Castle, the new Managing Director's Forum, a company visit to Coca Cola & the KEiBA Luncheon"
23 Oct 10 " Search Engine & Social Media Marketing ...a practical master class is a great success
"
Following the success of the " Search Engine & Social Media Marketing ...a practical master class " on Friday 19th November,
Perfectly Clear Marketing are pleased to announce that more dates for this training day will be set for 2011.
Attendee Martin Feaver, Empowerment Consultant at The Mind Body Connection, commented that he left feeling he " had gained the tools
to make a genuine difference to my business ". Bradley McManus, Promotions & Social Media Coordinator at The Aspinall Foundation, also
found the day extremely beneficial, claiming "it has changed my outlook on web and social media - all for the better."
The course is aimed at businesses and individuals who want to understand how digital marketing can help them easily engage with a wider audience through simple search engine marketing and utilising effective social media strategies. It is suited to organisations who have a marketing budget and who want to ensure that the budget works more effectively for them.
For more information see
training.
If you are interested in attending one of the training days in 2011 contact Bruce Bell on 01795 522 781 or email info@perfectlyclearmarketing.co.uk.
17 Sept 10 " New Speaker for the Chartered Institute of Marketing's Annual Lecture !!
"
The new Speaker on 13th October, is Clarence Mitchell, Director of Media Strategy & Public Affairs, LEWIS PR
Clarence has over 20 years' experience reporting for BBC Television and Radio News. During his time as a News Correspondent, he reported on a number of crisis situations including the aftermath of the car crash that killed Diana, Princess of Wales, the troubles in Northern Ireland, the Balkans conflict and the 9/11 terrorist attacks.
After leaving the BBC in 2005, Clarence joined the Cabinet Office to become Director of the Government's Media Monitoring Unit, overseeing its development and later transfer to the Central Office of Information.
Whilst there, he was seconded to the Foreign and Commonwealth Office and sent to Portugal to act as media handler for Kate and Gerry McCann after their daughter Madeleine disappeared in Portugal. The McCanns later took Clarence on as their full time media spokesman, a position he still retains. Prior to joining LEWIS PR in May 2010, Clarence ran the Media Monitoring Unit for The Conservative Party during their General Election campaign. As an ex-journalist who knows the media inside out, Clarence provides strategic advice for LEWIS PR's clients and also acts as an agency spokesperson and crisis comms advisor.
Flyer: Navigating a social media crisis
26 July 10 " What's on with the Chartered Institute of Marketing?
"
The Chartered Institute of Marketing have some invaluable seminar events coming up, which are not to be missed!
| 13/10/2010 | Navigating a Social Media Crisis |
| |
Come and listen to Former BBC News presenter and reporter, Paul Charles, currently COO of LEWIS PR, talk about how to tackle the changing face of public relations from the development of social media. |
| 17/11/2010 | Writing Marketing Materials |
| |
Richard Groom, accomplished copywriter will be sharing some of the most effective techniques he has found and developed over the past 15 years of creating marketing materials. He will take you through the three phases of deciding what content to cover, writing and editing the main messages, and then fine tuning words for different media.
|
Download the flyers below for details:
Flyer: Navigating a Social Media Crisis
Flyer: Copywriting is a vital element of most marketing programmes or campaigns
15 July 10 " This Year's Variety Club Golf Championship a great success! "

After last year's success, Perfectly Clear Marketing was delighted to support the Variety Club's Annual Golf Day again last month.
The day couldn't have gone better... beautiful sunshine, a great turnout, great golf, and a record amount of money raised for the charity.
Perfectly Clear Marketing supported the day by offering up photography services. Each team had their photo taken at the halfway house (with the option of having the lovely Miss Bromley in the middle), and which was then printed for them on the spot. All the photo proceeds raised were added to the day's total proceeds - which finished off at a fantastic £11,000.
12 April 10 " Perfectly Clear Marketing to host the IOD's 'How to enhance your Digital Marketing' event "
The Kent branch of the Institute of Directors has asked Perfectly Clear Marketing to host their 'How to enhance your digital marketing' networking events in May.
Aimed at those who want to gain a deeper working knowledge, we will be focusing on utilising search engine marketing for effective online lead generation. Our head of digital, Chris Parker and Managing Director, Bruce Bell will facilitate a lively presentation, with extensive Q&A's about your own businesses.
Please come and join us at one of the 3 locations, places are free to IOD members and £5 + VAT for non-members.
| Date: | Tuesday 18th May / 17.30 - 19.30 |
Venue: | Clydesdale Bank, Turkey Mill, Maidstone |
| Date: | Tuesday 25th May / 17.30 - 19.30 |
Venue: | University Centre Folkestone, Folkestone |
| Date: | Thursday 27th May / 17.30 - 19.30 |
Venue: | Medway Towns |
6 April 10 " Logo design for one of The Kent Foundation's start-up businesses "

The Kent Foundation charity asked Perfectly Clear Marketing to produce an official logo for one of the new businesses they are currently supporting, A Nice Addition. We were able to complete the logo ready for the owner Ana Smith to exhibit on the charity's Kent 2020 stand this month.
The Kent Foundation is a fantastic charity that for 25 years has helped young people start up in business. We are delighted to have been able to support both The Kent Foundation and A Nice Addition and look forward to working with more of the new businesses being supported by the charity.
5 February 10 " Planning for Recovery [guide by Business Link in the South East] "
Following the recent news that the UK has emerged from recession after a 0.1% growth, Business Link in the South East have released a really useful "Guide to Planning for Recovery" for our local businesses.
Although there may still be tough times ahead, the announcement of growth is a step in the right direction. Business Link wants to advise and help local businesses benefit as the recovery advances, and have compiled guidance on key areas, including:
- Retaining and motivating your people.
- Keeping costs under control.
- Planning for growth.
- Marketing.
For businesses that are keen to get back on track, PCM recommend reading this short and easy guide!
Select this link to view the guide.
28 January 10 " Valuable Chartered Institute of Marketing events for you to attend! "
The Chartered Institute of Marketing (CIM) have lined up some key events on contemporary issues that are essential for successful businesses to understand in 2010. These include the ever-increasing importance of digital media, how to make your business stand out in today's market, and how to use the rise in social media to benefit your business. Download the following flyers for more information!
Flyer: To tweet or not to tweet
|
Flyer: Content is King
|
Flyer: Branding Your Business
23 January 10 " A fresh look for Gallery Direct in 2010 "

As part of Gallery Direct's goal to be even bigger, bolder and better in 2010, Perfectly Clear Marketing has completed their new look website. The launch has taken place in conjunction with their appearance at the greatly anticipated annual "interiors Exhibition", held at the NEC Birmingham.
Gallery Direct has grown to become the leading British based designer, manufacturer and worldwide distributor of wall decor to the home furnishings industry.
We have populated Gallery's new 2010 collection into the online shop and added a range of new features. These include, news, press, intuitive navigation and the incorporation of an enhanced eCommerce solution. In addition, we have also integrated an Email Marketing Platform.
Take a look at the new
Gallery Direct site - you'll be impressed!
18 December 09 " The launch of UBM's new website "

After another successful year for United Business Machines, the digital solutions company rightly asked us to redevelop their website and create an effective and fresh look for 2010.
We are pleased to announce the launch of UBM's new website, which is feature packed and CMS enabled. From managing the sitemap, including an animated brochure with turning pages, an instant quote form, video and a variety of page 'advertisements', to adding in news, products, content and more
www.ubmltd.com
We are confident that we have created a website that will showcase the company and provide all the services UBM require to win even more clients and build upon their growing success for years to come.
23 November 09 " Office Launch Networking Event for UBM "
We were asked to organise and run UBM's official office opening in Slough. A party atmosphere with balloons, fine wine, delicious Indian cuisine, and celebrity appearances added to the night's success. The highlight of this fun-packed evening was the 'keep-me-up' competition. Guests kicked a football around the new offices at Bath Road in an attempt to win a signed ball from John Salako, England Footballer, Sky Sports Presenter. During the party an England football shirt, signed by Salako and auctioned for Age Concern Slough.
20 October 09 " Investing in the future - our first graduate! "
We are delighted to welcome on board our first graduate, Rosie Le Seelleur. Rosie recently graduated from the University of Southampton with first class honours. Appointed as our marketing and business development executive, she will be acting as an Account Manager to ensure we maintain and build upon Perfectly Clear Marketing's high quality and efficient service for every client.
23 September 09 " Slough Masters Charity Golf Tournament "
At PCM we wanted to play our part in Slough Masters Charity event held at Burnham Beeches Golf Club. To help the sponsors of the tournament SEGRO, Kinnarps, and UBM make the day a great success we offered up our photographic services for the duration, and captured some great images.
Former Olympic medallist Steve Backley and former football star John Salako both took to the fairway to help raise £15,000 for the local homeless charity SHOC- Slough Homeless Our Concern.
01 July 09 " Growing Stronger - Then there was 6 ! "
Chris Parker, one of the counties leading digital marketing consultants has joined forces with Perfectly Clear Marketing to make our online & digital services offer even stronger. Chris comes from a broad media background covering over 20 years, half of which has been spent developing online marketing experiences - including pay per click management (PPC), search engine optimisation (SEO) and mobile / Bluetooth marketing. Welcome on board Chris.
Team Profile
26 June 09 " Sunshine Golf for Sunshine Coaches "
We take our Corporate Social Responsibilities (CSR) seriously at Perfectly Clear Marketing. It is natural therefore for us to offer our services free of charge, at the annual Variety Club's Andrews Classics golf day
(www.varietyclub.org.uk).
We sponsored the "Champaign halfway house", took some amazing photos, printed and framed within 2 minutes and then sold these to our very surprised and appreciative guests. We also enjoyed working with the new 2009 Miss Kent, Sinead Blaney. All a great pleasure and beneficial for raising the much needed funds, for the next Sunshine Coach.
12 May 09 "Exhibition Graphics for UBM "

We were asked by United Business Machines
(www.ubmltd.com) to look at their latest exhibition requirements and produce a low cost solution. Through 3D visuals, we were able to give excellent visualisation of the exhibition space. We organised the print production and the results are now live at the Christian Resources Expo, Sandown Races.
28 April 09 " Canon UK / UBM Pitch for funding "
Marketing communications is our game, and we wanted to secure some funding for future marketing campaigns for UBM. We presented industry leading ideas, which were quickly approved, by the senior Directors of Canon UK
(www.canon.co.uk). We will be now working hard to deliver on these plans - watch this space.
24 April 09 " Art at the London Canal Museum "

Amanda Robinson's Gallery
(www.amandarobinsongallery.co.uk) had a wonderful exhibition of talented artists, at the London Canal Museum. We were delighted to roll up our sleeves and help Amanda and her team with the setup arrangements.
16 April 09 " John Salako Coaches Youngsters at Hasting United FC "

PCM's photographic services were called upon at the recent Easter Soccer School, at Hastings Football Club. John Salako, ex England International and Sky Sports Presenter coached all the youngsters. Everyone was photographed with John; the resulting shots were edited, printed, signed and presented at the end of an exhaustive day.
10 Feb 09 " Driving new business "

Want to drive new business faster? This was the goal of the Carshalton based firm, Want a Chauffeur.com. Perfectly Clear Marketing offers the complete package of marketing services, which suited this premium company, who does not have a marketing department.
We formulated the marketing strategy, developed the brand guidelines, designed the logo, photographed the executive cars, built the website, with full SEO functionality and plan now to make the film (we're just waiting for David Beckham to book a ride)! Have a look at our work at
www.wantachauffeur.com.
06 Jan 09 " B2B eCommerce Website for Gallery "
We have just completed the fantastic new eCommerce B2B website for Gallery,
www.gallerydirect.co.uk. Being the countries leading experts in wall décor, these guys know good design and wanted this reflected in their website. The brief was demanding, a fully functional online brochure with order generation and online shopping. All delivered on time & on budget.
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